A perfect sales cycle has to be reasonably predictable. But given the huge number of variables involved in each sale, it would be almost impossible to have a completely predictable sales cycle. A long sales cycle means that your salespeople are engaging fewer clients per unit time and that there is wastage of organizational resources that could be employed more effectively elsewhere. This also means that there are important leads that your sales team is unable to get to since they are chasing all leads Longer sales cycle also hinders the organizational ability to accurately forecast revenues and performance, which is crucial to the organizational strategy. So ensuring a short sales cycle should be a top priority for your sales teams. Some industries have naturally longer sales cycles such as real estate, automobiles, and B2B industries. Here are the ten smart ways you can speed up your sales cycle. 1. Analyze your sales cycle The first step for any sales team is to measure the